Posts tagged #pitchnewbusiness
Why You Never Have Enough Time to Work on Agency New Business (and How to Find More)
Why You Never Have Enough Time to Work on Agency New Business (and How to Find More)

Agency owners tell me lack of time is a big reason why proactive business development doesn’t get done at their agency. But when an RFP or a competitive new business pitch comes their way, somehow they find the time to write a response or prepare for the pitch meeting. Why? It’s the difference between our psychological drive to act versus our drive to delay.

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Agency Business Development, Agency New Business PlanningJody Sutternewbusinessstrategy, pitchnewbusiness, #newbusinesstools, #howtobebetteratbusinessdevelopment, #pitchnewbusiness, #agencybusinessdevelopment, #businessdevelopmentpractices, #agencyrfp, #wintherfp, #agencynewbusinesstools
A Successful Pitch Depends More on Preparation than Presentation
A Successful Pitch Depends More on Preparation than Presentation

When an agency fails to captivate an audience in a pitch meeting it might have less to do with presentation skills and more with content and preparation. Here’s a simple set of three quality control factors to apply to your next pitch deck before writing a big check to a presentation coach.

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Agency Business Development, Pitching New BusinessJody Sutter#pitchnewbusiness, #agencybusinessdevelopment, #businessdevelopmentpractices
Your Power in the Pitch
Your Power in the Pitch

In a new business pitch, there’s the perception that the marketer holds all power. After all, they’re the ones writing the check. But agencies have more power over the pitch than they may realize. Stepping into that power depends on demonstrating to a prospective client how you will maximize their gains and minimize their losses.

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Agency Business DevelopmentJody Sutter#pitchnewbusiness, #agencybusinessdevelopment, #businessdevelopmentpractices, #hiringanagency