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Just Ask Jody: "What new business metrics should we be focused on?"
Just Ask Jody: How do we pitch a prospect in a new category?
Just Ask Jody: Should we do a competitive analysis as part of our agency's repositioning?
Just Ask Jody: "What's the best way to ask for referrals?"
Just Ask Jody: "How do I establish a new business process that can work in between bouts of chaos?"
Just Ask Jody: "Who should do the outreach? The agency CEO or someone else?"
Just Ask Jody: "When should we re-engage a client we pitched but didn't win?"
Just Ask Jody: "What's the best way to evaluate whether a potential client is a good fit?"
Just Ask Jody: "Should we rely on scripts for sales conversations?"
Just Ask Jody: "Should we say 'yes' to pay to play speaking opportunities?"
Just Ask Jody: Should we pay commission or salary for new business?"
Just Ask Jody: "Should we focus on organic new business or net new business?"
Just Ask Jody: "How do we get a prospect to stop stalling and award the business?"
Just Ask Jody: "How much should we hold back and save for the next meeting?"
Just Ask Jody: "How do we grab the client's attention at the start of a pitch meeting?"
Just Ask Jody: "When should we use video in our pitch meetings?"
What is the optimal number of presenters in a pitch meeting?
Just Ask Jody: "What is an ideal subject line for a sales email?"
Just Ask Jody: "How do we make our agency sound different from others?"
Just Ask Jody: "Is answering RFPs worth the time, money and effort?"
Just Ask Jody: "How can an agency owner be less involved in the sales process?"
Just Ask Jody: "How do we answer 'give us your best and final offer' without changing the scope?"
Just Ask Jody: "How do we keep the dialogue open with a prospect after the proposal"
Just Ask Jody: "How do you write an agency case study for multiple campaigns versus just one?"
Just Ask Jody: "When should our agency outsource lead generation?"
Just Ask Jody: How do we answer "Can your small agency handle my business?"
Just Ask Jody: "Where does marketing end and sales begin?"
Just Ask Jody: "How do we get the client to tell us the budget?"
Just Ask Jody: "How do we land on a good insight when writing an agency case study?"
Just Ask Jody: "How should our agency use LinkedIn for new business?"
Just Ask Jody: "When is the best time to follow up with a prospect?"
Just Ask Jody: "Do we really have to present our agency credentials in person?"
Just Ask Jody: What do you do when a hot new business prospect stops responding?
Just Ask Jody: "What should we do when a client behaves badly during a new business pitch?"
Just Ask Jody: "Should we survey our clients about what makes our agency different?"
Just Ask Jody: "How do we get our account managers more involved in agency new business?"
On Just Ask Jody: "How do we use boilerplate language effectively for agency new business?"
Just Ask Jody: "What's the best way to ask for new business referrals?"
Just Ask Jody: "How do we create great chemistry in a Zoom meeting?"
Just Ask Jody: How Must an Agency Business Development Leader Stay Viable During COVID-19?
Just Ask Jody: How do we do a better job of describing campaign tactics in our case studies?
Just Ask Jody: What's the best way to ask a client for a testimonial for our agency?
Just Ask Jody: "How Do We Get the Most New Business Out of Attending Conferences?"
Just Ask Jody: How important is chemistry in winning a new business pitch?
Just Ask Jody: "What's the best way to proactively communicate with agency search consultants?"
Just Ask Jody: What's the best format for an agency case study?
Just Ask Jody: What's the single most important thing an agency must do to win new business?
Just Ask Jody: What do marketing directors look for in a small agency?
Just Ask Jody: "Should we include paid media in our agency's new business plan?"
Just ask Jody: "How much preparation should we do before contacting a cold prospect?"
Just Ask Jody: "How do I keep my agency pitch sounding fresh?"
Just Ask Jody: "When is the right time to reinvent our agency?"
Just Ask Jody: "Does our agency need to have a blog?"
Just Ask Jody: "Is answering RFPs really worth the time and effort?"